Selling in a New Market Space: Getting Customers to Buy Your Innovative and Disruptive Products (Hardcover)
By Tom Snyder


Buy new: $22.02
53 used and new from $7.67
Customer Rating:

First tagged "innovation" by Cool Aid
Customer tags: complex sale(5), strategy(5), startup(5), lean startup(5), spin selling(4), selling(4), b2b(4), snap selling(3), rework(3), marketing(2), innovation(2), burns(2)